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How to Follow Up and Get a Response
In sales, “no” usually means “not right now.” But what about no response at all? It could mean anything—from a full inbox to a lack of urgency. That’s why follow-ups matter. A well-crafted follow-up email can revive a conversation, increase response rates, and create new opportunities. In fact, salespeople who send at least one follow-up…
Entry-Level vs. Senior Tech Sales Roles
Tech sales is one of the most lucrative and fast-growing career paths, offering high earning potential, career advancement opportunities, and exposure to cutting-edge technology. Whether you’re starting as an entry-level sales rep or aiming for a senior leadership position, understanding the differences between these roles can help you map out your career trajectory. While entry-level…
What to Expect in Your First Sales Job
Starting a career in sales can be both exciting and overwhelming. Whether you’re stepping into tech sales, B2B sales, retail, or another industry, your first sales job will challenge you in ways you might not expect. Sales isn’t just about pitching products or services—it’s about understanding customer needs, building relationships, handling rejection, and consistently meeting…
The Role of Employer Branding in Hiring
In today’s competitive job market, attracting and retaining top talent isn’t just about offering competitive salaries or benefits. A company’s reputation as an employer—its employer brand—plays a critical role in hiring success. Employer branding refers to the way a company is perceived by potential and current employees. It encompasses everything from workplace culture and values…
Why Soft Skills Matter in Sales Hiring
In sales, technical knowledge and product expertise matter—but they aren’t enough. The ability to connect with customers, build trust, and navigate complex conversations is what separates top-performing sales professionals from the rest. These abilities fall under soft skills, a set of personal and interpersonal traits that influence how salespeople engage with prospects and close deals….
Solution Selling: How to Win More Deals
Solution selling has been a dominant sales methodology since the 1980s, built on a simple premise: prospects don’t just want a product, they want a solution. In today’s digital-first world, where buyers are more informed than ever, does solution selling still work? Let’s dive in.What is Solution Selling? Solution selling focuses on understanding a prospect’s…