Careers Hub | 7 simple but effective tips to improve your LinkedIn profile

Jul 14, 2016

pulse

Table of Contents
    Add a header to begin generating the table of contents

    If you’re in the market for a new job, or generally looking to improve your personal brand, don’t forget to use these simple but effective tips to boost your online presence on LinkedIn.

    Get a profile (seriously!)

    This may sound obvious, but you’d be surprised at the number of people who apply for our roles who still don’t have LinkedIn. Step one is to get a profile. Once you’re set up, here are some pointers to ensure your profile is top notch.

    Grow your presence

    Aim to get 500+ connections – this shows you’re active online and have a big network. Preferably add contacts that you actually know – cold LinkedIn add requests sometimes aren’t welcomed.

    Look the part

    Have a professional photo – bathroom selfies aren’t helping your case – trust us on this one. We often use LinkedIn to see what our candidates look like before calling or meeting them, it helps put a face to the name. Let those pearly whites shine so we know who we’re meeting with.

    Don’t just be a number

    Customise your URL – having a nice and clean URL looks more professional. Plus you can add it to your CV, email signature, business cards, etc.

    Flaunt it

    An easy way to beef up your profile is to get some solid recommendations & endorsements from your colleagues or clients. This is an easy win to gain some credibility from your previous experience.

    Boost your SEO

    Your summary is a great place to add keywords to increase your SEO so that recruiters and HR managers can find your profile. The more key words, the better.

    Get personal

    Feel free to add your hobbies and interests. After all, we’re all humans and have passions outside the office. You never know – perhaps your future manager shares the same hobbies as you!

    Hopefully those simple 7 tips will help you maximise your potential on LinkedIn. Don’t be afraid to put yourself out there; allow your profile to highlight your career achievements in a professional and well formatted manner that will inspire recruiters to add you to the top of their list. While you’re at it, follow our LinkedIn page for company updates.

    Until next time…

    FROM OUR PULSE NEWS, EMPLOYER AND JOB SEEKER HUBS

    Featured Articles

    How to Sell Yourself in Sales Interviews

    In the competitive world of sales, landing the right role requires more than just submitting a polished resume. A sales interview is your chance to demonstrate your ability to sell yourself—a skill that hiring managers expect from any top candidate. Just like closing a deal, succeeding in a sales interview involves understanding your audience, presenting…
    How to Build a Diverse Sales Team

    In today’s global market, diversity in sales teams is no longer just a buzzword—it’s a strategic advantage. A diverse sales team brings together professionals from different backgrounds, experiences, and perspectives, helping companies better understand and serve a wide range of customers. Studies have shown that businesses with diverse teams perform better financially, make more informed…
    Why Hiring Top Sales Talent Is Crucial

    Sales professionals are the backbone of any revenue-driven organization. They are responsible for generating new business, nurturing client relationships, and closing deals that contribute to long-term success. However, not all salespeople are created equal. Hiring top sales talent can mean the difference between meeting revenue targets and struggling to keep up with competitors. In today’s…
    Do You Know The Hidden Sales Killer?

    Imagine walking into a store where an eager employee follows you through every aisle, offering non-stop assistance and bombarding you with product details. It’s not helpful—it’s overwhelming. The same principle applies to B2B sales. While good intentions matter, excessive hand-holding can frustrate prospects, stall deals, and even push buyers away. To truly empower prospects, sales…
    The Best Sales Hiring Strategies for 2025

    Hiring top sales talent is crucial for the growth and success of any organization, especially in a rapidly evolving business landscape. As we enter 2025, the sales recruitment landscape continues to change, with technological advancements, evolving buyer behavior, and shifting workplace dynamics influencing hiring practices. In this blog, we’ll discuss the best sales hiring strategies…
    How to Negotiate a Sales Salary

    Sales roles often come with significant earning potential, but only if you negotiate your salary effectively. Many sales professionals hesitate to negotiate, fearing they’ll seem greedy or risk losing the job offer. However, strong negotiation skills are essential—just as you negotiate with clients in sales, you should also advocate for yourself. Whether you’re applying for…
    Common Mistakes in Sales Applications

    The sales industry is competitive, and a well-crafted job application can mean the difference between landing an interview and getting overlooked. However, many sales candidates make avoidable mistakes that hurt their chances of getting hired. Recruiters and hiring managers often receive hundreds of applications for a single sales role. If your resume, cover letter, or…
    What’s Next After a Sales Job Offer?

    Congratulations! Receiving a sales job offer is an exciting milestone, but before you accept and start your new role, there are important steps to take. From evaluating the offer and negotiating your compensation to completing pre-employment tasks and preparing for your first day, what you do next can impact your long-term success in the role….
    How to Straight Answers from Prospects

    At first glance, the name might seem counterintuitive, but the concept is simple: get your prospect to explain why they need your solution—or get to a quick “no” to avoid wasting time on unqualified leads. What is Negative Reverse Selling? Negative reverse selling leverages reverse psychology to move a prospect toward a clear decision. Instead of overcoming objections,…
    What Is a Commission-Only Sales Role?

    A commission-only sales role is a job where a salesperson’s income depends entirely on the sales they make—there’s no base salary. Instead, earnings are tied directly to performance, meaning the more deals closed, the higher the paycheck. Commission-only roles are common in industries like real estate, insurance, SaaS, and B2B sales, where high-ticket products and…

    Visit our blog page